SWOT-Analysis and business environment of the German "Cluster Forst und Holz"
Background
In the context of the “Charta for Wood” the German government assigned a detailed analysis of the forest and wood processing sector. The overall objective was to raise the consumption of wood and wooden products due to their suitable environmental characteristics. The cluster analysis consisted of four packages: i) macroeconomic importance of the cluster; ii) availability of raw material in German forests; iii) raw material requirement of the wood processing industry and iv) SWOT (strengths, weaknesses, opportunities and threats ) analysis on the competitiveness of the primary processing level and scenarios on the future framework of the cluster.
Our contribution
- SWOT-Analysis and analysis of the competitiveness of the following branches:
- Forestry, wood processing industry, pulp and paper industry and wood based energy industry.
- Development of scenarios considering global trends and the dynamics of sector specific conditions.
- Future SWOT analysis: how strengths, weaknesses, opportunities and threats are changing.
- Strategic recommendations for key actors in the forest and wood processing sector.
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